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October 8, 2003

Margin buying: how quickly investors forget

  • Borrowing to buy stocks can be devastating, but investors are back at it again.
    • By RACHEL BECK
    AP Business Writer

    NEW YORK -- Such short memories these investors have. They got burned before by borrowing cash to buy stocks. And now they are right back doing that again.

    Buying on margin, as it's called, is going on at a pace not seen in some parts of the market since the height of the last bull market. And individual investors seem to be behind much of these gains.


     
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